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Case Study - Life after Football | David Alaba

CHALLENGE: The lifestyle magazine "Life After Football", already very popular in Holland, is coming to Germany. A cover star is being sought for the first issue.

Press Work

SOLUTION

We place David Alaba for the cover of the first issue of "Life After Football". At the Sammlung Goetz in Munich we organize a shooting including an interview.

PLATFORMS

Launch Event in Munich: Interviews with Sky, Ran, Taff, BILD and other media Instagram Post on David Alaba's channel + Story many more contributions on the "Life After Football" channels

OUTCOME

David Alaba on the cover of the premiere issue in Germany, including twelve-page article (photo gallery + interview) In addition, David acts as editor-in-chief in the second issue Large media echo in Germany and Austria

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